1. Record-breaking snow and cold have hit many U.S. cities recently, as the month of February has caused major headaches for businesses. In one of the hardest hit cities, Boston, MA, the effects of the past month have been“economically devastating”, with each snow day reportedly costing the state economy $265 million. Are there ways businesses can spare themselves from such an enormous economical hit?
Businesses can spare themselves from the long-term economic costs of bad weather to a certain extent by innovating or changing the way they do business. One possibility would be shifting to an internet strategy to reach customers outside the area affected by poor weather. Look at Post University for an example; when our business was 100 percent on-ground we would have to alter our entire calendar structure to give our students the proper education, and classroom interaction would suffer. Now that we have an online delivery option we can move along without skipping a beat – we shift from ground to virtual delivery.